Colors

Main Colors

These colors are considered the primary ones.

Yellow
HEX #fccd6c
RGB value
CMYK 1 20 67 0
Pantone C 134 C
Black
HEX #000000
RGB value
CMYK 0 0 0 100
Pantone C N/A
White
HEX #ffffff
RGB value
CMYK N/A
Pantone C N/A

Secondary Colors

An additional palette of colors we frequently use at Vexl.

Light green
HEX #acd9b7
RGB value
CMYK 33 0 35 0
Pink
HEX #fcc5f3
RGB value
CMYK 3 26 0 0
Military 1
HEX #5d7763
RGB value
CMYK 65 38 63 17
Military 2
HEX #3d4d41
RGB value
CMYK 71 51 68 42
Military 3
HEX #28332a
RGB value
CMYK 73 56 71 63
Almost Black
HEX #333333
RGB value
CMYK 0 0 0 90

Color Modes

Color modes determine the color scheme we choose for the logo to display correctly on screens and in print.

Color Mode  What is it?  Usage 
HEX RGB Equivalent (hexadecimal) WEBHTMLCSS
RGB Color Space of Screens RGB WEBHTMLCSS
CMYK
Color Space for Printers CMYK
PRINT
Pantone
Direct Mixed Colors Pantone for printing  PRINT

Color Mode Selection

Suitable Color Mode for Logo:  RGB logo
CMYK logo
Pantone logo
Logo will be on screen (web, mobile, presentation…)


Logo will be in print (business card, flyer…)